8 Reasons Every Company Is Now a Technology Company

Whether you sell shoes or run an accounting firm, you need technology. Today’s companies aren’t just in the business of selling their goods and services anymore. They also must master various types of digital tools.

These include software, payment systems, computers, Wi-Fi networks, and mobile devices. Companies also need to protect their devices and network. If that technology isn’t working, it can impact a business significantly.

98% of surveyed organisations say that just one hour of IT downtime costs more than $100,000. The reliance on technology means that every company is now a technology company.

No matter what products you sell or the services you provide, this is the case. Let’s discuss exactly why this is the case in today’s world.

What Makes Technology a Backbone of Any Business?

1. Technology Is a Critical Part of Business

Even farmers use tech to check commodity prices, sell livestock, and keep their books. Most companies couldn’t operate without their software. Or without databases filled with important information.

IT downtime is so devastating for this very reason. Remember the breaches impacting global meat producer JBS and Colonial pipeline? Those companies had to halt operations because of ransomware attacks.

They both paid the ransom to their attackers so they could begin operating again. Without the technology that’s become a regular part of our day, many companies would close.

2. Customers Expect an Excellent Digital Experience

Customer experience came first in a survey of top business priorities for the next five years. Nearly 46% of respondents said it was at the top of their list.

If customers have just one bad experience with your company, they will likely go elsewhere. In a digital world, those experiences are often:

• Navigating your website
• Checkout experience
• Appointment scheduling ease
• Shipping notifications
• Helpfulness of online chat
• Response time from customer support
• Ability to contact your company via social media

You need to use technology to keep up with consumer expectations in 2023 and beyond. People expect a smooth digital flow from your website to your payment experience.

3. Employees Need Devices to Drive Productivity

How do employees work productivity without a computer, tablet, or mobile device? These devices keep staff connected to each other and your customer data. Devices enable communication and are how much office work gets done. If they don’t run well, business productivity suffers.

4. AI & Automation Help Companies Stay Competitive

AI and automation help organisations move faster. AI can personalise a consumer shopping experience. Automation can help sales teams close 30% more deals and improve conversions by over 200%.

Companies must integrate technology tools with AI and automation capabilities to stay competitive. This means they need to know the best ways to use these tools. Plus, integrate them well with existing solutions.

5. Information Is Being Generated at a Rapid Pace

Companies generate information digitally at a dizzying pace. Can you imagine what it would be like if you had to go back to all the paper files? You’d need a separate building just for all the filing cabinets.

Files, documents, and customer records are primarily digital now. Keeping track of all that information and making it searchable requires technology skills.

6. Vendors/Suppliers Are Leaving Legacy Systems Behind

Think of the vendors you use to run your business. Could you interact with any of them offline only? No email, no digital documents? In most cases, the answer is “No.”

The companies you rely on for your business are also “technology companies” in the same way. Most will be leaving behind legacy systems like fax machines and paper documents. Thus, using digital means to interact with them would be best.

7. It isn’t easy to Grow Without Tech Innovation

People are limited by what they can mentally and physically do daily. Computers and technology have exponentially increased that. They do a lot of the processing and manual work.

The cloud is often touted as levelling the playing field for small businesses. It allows smaller companies to leverage technology to do more affordably.

It’s hard to continue growing your business without the intelligent use of digital tools. This includes reviewing your technology infrastructure and looking at innovations on the horizon.

8. Business Continuity Needs

Business continuity is about keeping your company running despite any crisis events. One natural disaster could severely impact a building and everything in it. But, if you are storing your data in the cloud and using cloud software, your business can still operate.

Companies that aren’t employing backup systems are at significant risk. Tech solutions create the ability to continue operating from anywhere, increasing business resiliency. 

What Does Your Innovation Roadmap Look Like?

Using technology securely and to its fullest can be a full-time job. Call us today; we can help take that burden off your shoulders.

Do you need the best IT Support for your business?

You need the best IT support in London. Technology is complicated and expensive. It’s so hard to maintain everything and know what to do when something breaks or goes wrong. IT problems can really put a damper on your day. They’re frustrating, time-consuming, and can seem like a never-ending cycle of issues.

We’re unique because…

• We don’t tie our clients into long-term contracts we don’t feel the need to
• We don’t enforce our technical stack on you | each client’s needs are bespoke, and we work for you, not for us
• We have 5* Google ratings from genuinely satisfied clients
• 80% of our growth has been through current client referrals
• We’re proud to have 100% client retention since Penntech was established
• We’ve achieved the above through our customer obsession, passion for innovation, and commitment to service excellence.  Everyone could say that but ask our current clients.

We’re always just a phone call away; we live and breathe IT services. We’re here to help your business with anything that could go wrong with your systems or devices.

Contact us today or explore the range of support packages on offer.

 
 
 
 
 
 
 
  
 
 
  
 
 Me Mo 
 
10 February 2023
 
 
  
We cannot recommend Penntech highly enough for their continuous IT support, we have worked with them for years and there is truly nothing that they cannot solve or help with. Their vast amount of knowledge and speed in response is second to none.
  
 
  
 
 
  
 
 Alasdair Gray 
 
6 February 2023
 
 
  
We have been using Penntech for around 6 years now and have had a great experience. Every member of the team we interreact with is friendly and helpful and our queries are always answered quickly.
  
 
  
 
 
  
 
 Chris Sheasby 
 
22 March 2021
 
 
  
I've known Lewis since working with him at CIFF in 2011.  More recently, he has built-up an excellent business which supports a number of my past and present clients.  He also supports my business.  Lewis is first rate and equally importantly, he has built a good team around him to provide quality, responsive IT support.  I can't recommend Penntech highly enough.
  
 
  
 
 
  
 
 Rebecca Groves 
 
20 July 2020
 
 
  
Penntech have worked with us for a number of years now and have always gone above and beyond to provide an efficient professional service in every circumstance. Their friendly responsive approach is refreshing and nothing is too big or too small to assist with.
  
 
  
 
 
  
 
 nick groves 
 
20 July 2020
 
 
  
Lewis and his team are fantastic! Highly recommended
  
 
  
 
 
  
 
 Demstone Chambers 
 
29 May 2020
 
 
  
Friendly and approachable, but also excellent technically. As a barristers chambers  we have industry-specific data protection requirements. Penntech showed in-depth knowledge about the interaction between these requirements and technical IT aspects.
  
 
  
 
 
  
 
 Marion Caillat 
 
20 May 2020
 
 
  
Penntech helped us migrate and merge our inbox's for our small restaurant and bar group. They were super efficient and got everything done within 24 hours. I highly recommend them and will be using them again.
  
 
  
 
 
  
 
 Jonathan Davies 
 
18 May 2020
 
 
  
Heartstyles have worked with Penntech for 3 years. The initial brief to sort out our global IT requirements. Penntech have always been refreshing clear in their comms, avoiding IT gobbledygook. No job has been too small to support and they always deliver above and beyond what was required and within budget. They clearly know what they’re doing and the level of service is always outstanding
  
 
  
 
 
  
 
 leigh ryan 
 
18 May 2020
 
 
  
Lewis and the team at Penntech are seen very much as an extension of our business. They are professional, technically brilliant, don't over complicate things, very friendly and the staff feel comfortable dealing with them on a daily basis.  They have a good understanding of our needs and go above and beyond to ensure we can get on with our day to day business, safe in the knowledge that if anything goes wrong technically that Penntech will resolve it efficiently. Leigh Ryan, CIO, MGAM Ltd
  
 
  
 
 
 
 
 
 
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